Estimated gender, age, top countries and RPM for DevEffects, from Nexlev's audience model.
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13-17 years
7.7%
18-24 years
14.1%
25-34 years
34.1%
35-44 years
26.3%
45-54 years
10.2%
55-64 years
4.5%
65+ years
3.2%
United States
16.4%
Brazil
8.2%
India
6.9%
Indonesia
3.2%
Mexico
3%
Philippines
2.7%
United Kingdom
1.4%
Argentina
0.8%
Vietnam
0.7%
Canada
0.6%
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Nexlev estimates that DevEffects's audience is a mix of men (58.6%) and women (41.4%). The biggest age groups are 25–34 (34.1%) and 35–44 (26.3%), and 16.4% of viewers watch from the United States.
It's mixed. An estimated 58.6% of viewers are men and 41.4% are women.
The largest group is 25–34 at 34.1%, followed by 35–44 at 26.3%. Viewers aged 13–17 make up an estimated 7.7%.
The United States (16.4%), Brazil (8.2%), India (6.9%), Indonesia (3.2%), Mexico (3.0%), the Philippines (2.7%), the United Kingdom (1.4%), Argentina (0.8%), Vietnam (0.7%) and Canada (0.6%). The other 56.0% watch from other countries.
An estimated $1.02 per 1,000 long-form views, most likely between $0.30 and $5.55. Shorts earn differently and aren't included.
They're estimates from Nexlev's audience model, based on DevEffects's public channel information. Only DevEffects's team can see the real figures in YouTube Studio.